ASA, Inc.'s Sports Picks For Sale

Hot Streaks and Achievements

  • CFB+NFL 80-62-3 (+$8,250) Run. NFL Sides 28-21 (+$5,190). CFB 44-29 run (+$11,620)
  • NBA 5-1 run. MLB Playoffs 7-0 run (+$7,000). SOCCER Sides 11-6 (+$3,890).
  • WNBA 33-23 (+$7,560) Run. NBA Tops +$46,860. NHL 9-1 GOM Run

Biography

ASA, Inc.’s Lee Kostroski and Mike Merlet have a combined 50+ years in the handicapping profession, and are known for their “Big Game” prowess.

Active since: 1987

Location: Madison, WI

The owners of American Sports Analysts (ASA), Lee Kostroski & Mike Merlet, have a combined 50+ years in the sports betting industry. Both started with Doc’s Enterprises — Lee in the late 80’s and Mike in the early 90’s. After learning the handicapping trade from one of the oldest firms in the business, they started ASA, Inc. in 1997 and have been going strong ever since. They have especially been known throughout the industry for their success on BIG GAMES, and their Top Football plays have profited 16 of 23 seasons. ASA is located in Madison, WI and a foundation of their handicapping prowess revolves around the heart of the country – especially the Big Ten.

ASA has appeared on numerous radio shows throughout the country as special expert football guests including Tampa, New Orleans, Madison, Milwaukee, Memphis, Las Vegas, and Denver just to name a few. They were also featured on the ESPN website with gaming writer Chad Millman during the 2011 season.

ASA’s handicapping methods have evolved over the years, with hard work and research being the anchor of their success. Rather than implementing one specific strategy as many handicappers do, they intertwine many different philosophies when it comes to making football, basketball, hockey, and baseball selections. They utilize their massive database that goes back over 30 years, which gives them in-depth information on any situation you can think of when it comes to handicapping. That’s not where they stop, however. They also research stats and film each week to evaluate the upcoming match ups on the field along with speaking with their personal contacts throughout the country (especially in the Midwest). On top of that, they analyze each point spread (and their movements), comparing them with their own power ratings to find an edge. Lastly, their predictive analytics or math models forecast the outcomes of games based solely on numbers and statistics that aren’t swayed by the human element. So, as you can see, just because a game may fall into a successful system or the scheduling looks good to go against or with a certain team, that doesn’t mean that ASA automatically uses it as a selection. It must go through their in-depth process with all things considered before they give it the ASA stamp of approval. Looking at games from all these angles gives ASA the best of all worlds when it comes to handicapping. Their handicapping theories have proven successful over the years which has them as one of the more tenured experts in the industry.

Lee & Mike at ASA have stood the test of time in an industry that makes it very tough to do so. Their 50+ years of experience will give you the winning edge you need. Sports wagering is an investment and it’s time you invest in the known commodity of ASA!

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Free Picks

NCAAF - Point Spread - Sat, Oct 31 @ 03:15 PM

ASA's FREE CFB SATURDAY WINNER

Stanford vs Louisville

Louisville -22.5 (-110) (Consensus Line)

#132 ASA FREE PLAY ON Louisville -22.5 over Stanford, Saturday at 3:15 PM ET Solid spot here for Louisville coming off their bye week and catching a Stanford team off an upset home win over NC State last Friday but had a post game win expectancy of just 28% (lucky win). That win moved the Cardi...

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NBA - Point Spread - Fri, Oct 30

ASA NBA Southeast Division Game of Month 5-1

ASA off 0-3 All Sports day but still 16-9-1 our last 26. NBA is now on a 5-1 run our last six and tonight we PUNCH a ...

$30

NBA - Point Spread - Fri, Oct 30

ASA's NBA ATS Blowout Top Rout +$46,860

ASA off 0-3 All Sports day but still 16-9-1 our last 26. NBA is now on a 5-1 run our last six The full NBA slate toda...

$30

NHL - Moneyline - Fri, Oct 30

ASA's NHL GAME OF THE DAY - 75% Run!

Off a disappointing 0-3 Thursday we're ready for a huge bounce back to end the work week. Despite yesterday's result...

$30

NCAAF - Point Spread - Sat, Oct 31

ASA's PAC 12 GAME OF THE YEAR! 80% GOY Run!

We've nailed 4 of our last 5 Game of the Year spots in College FB (80%) dating back to late last November! We've als...

$30

NCAAF - Point Spread - Sat, Oct 31

ASA's BIG 12 GAME OF THE MONTH! 65% Long Term

We CASHED on our CFB GAME OF THE MONTH last Saturday with New Mexico and this Saturday we're ALL OVER a BIG 12 game t...

$30

NCAAF - Point Spread - Sat, Oct 31

ASA's ACC GAME OF THE WEEK! 65% CFB Run!

We've hit nearly 65% of our CFB sides dating back to late November 2025 (40-22 Record)! That includes our ACC GAME O...

$30

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ASA's NBA Futures Betting Preview - 2026-27

Tuesday, Oct 20, 2026
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ASA's NFL Player Props for October 18th

Friday, Oct 16, 2026
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ASA's College Football Notes

Monday, Oct 12, 2026
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ASA's NFL Player Props - For Week 3

Thursday, Sep 24, 2026
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ASA's NFL Thursday Night Preview - Falcons vs Packers

Tuesday, Sep 22, 2026
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ASA's NFL Rookie of the Year Projections

Tuesday, Aug 25, 2026
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ASA's NFLX Thursday Night Preview

Monday, Aug 17, 2026
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ASA's NFL MVP Thoughts

Wednesday, Jul 22, 2026
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ASA Stock Up & Stock Down MLB Teams

Tuesday, Jul 14, 2026
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ASA's NBA Draft Projections

Monday, Jun 22, 2026
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ASA's US Open Wagering Options

Monday, Jun 15, 2026
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ASA's NFL Strength of Schedule Ratings

Sunday, May 17, 2026
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Breanna Stewart (+1300) to Win 2026 WNBA MVP – Betting Preview

Friday, May 08, 2026
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NFL Draft from a Betting Perspective

Wednesday, Apr 22, 2026
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NBA Champion Based on Efficiency Stats

Friday, Apr 17, 2026
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ASA NBA MVP Forecast

Wednesday, Apr 08, 2026
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ASA MLB Win Total Projections

Wednesday, Mar 18, 2026
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ASA NCAA South Region Projections

Tuesday, Mar 17, 2026
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ASA's National Championship Value Plays

Monday, Feb 23, 2026
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ASA's NBA Eastern Conference Winner

Friday, Feb 20, 2026
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ASA's NBA Mid-Season Win Total Projection

Thursday, Jan 22, 2026
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